PermaCulture MTL promotes a more diverse, inclusive, and responsible nightlife through events and conferences in Montreal.
I developed the social media strategy for three key events between September and November, resulting in a +69% growth in Instagram followers, +411% increase in profile visits, and +386% on Facebook — demonstrating strong community engagement.
To ensure visibility, I coordinated content planning with the internal team and featured artists, managed customer interactions across platforms, and analyzed performance metrics to improve upcoming campaigns.
→ A fast-paced project focused on audience growth, community interaction, and digital clarity.
